Zaius is the Activated Customer Data Platform that assists growing brands in achieving higher CLTV by delivering relevance across the entire customer journey, from anonymous browsers to loyal shoppers.
Winning brands follow this playbook to stay ahead of their competition and in the forefront of their customers’ minds.
You can’t track everything, but there are some crucial ecommerce metrics that you have to focus on if you want to better understand your buyers’ preferences, improve your marketing efforts, and boost revenue.
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